Creative designer Virgil Abloh joined the Evian team as a creative consultant on eco-friendly innovative design.
In January 2018, at the World Economic Forum in Davos, Evian announced that by 2025 all bottles of the brand will be made from fully recyclable plastic. Evian is moving to a cyclical approach to using plastic with minimal negative impact on the environment.
designer, artist and architect
- Evian - legendary a brand with strong traditions in design and creativity. The brand’s ambitious goals for sustainable development are very close to me.
Together, we will be able to explore new spaces for the environmental revolution, laying the foundation for the future of next generations around the world.
Virgil Abloh is close to the topic of sustainable development. At the 58th Venice Biennale, he presented a collection of “sinking” furniture Alaska, the concept of which calls to think about the problem of raising the level of the oceans and the environment as a whole.
Previously, Evian produced a limited series of bottled water with the design of Virgil Abloh.