Gifts for the winners of the contest were tied up by ordinary grandmothers.
On New Year's Eve, the Yubileynoye cookie maker launched the "#share the heat" holiday. Each cookie buyer can win a wool sweater, socks, mittens or hat. To do this, you need to register checks on the
with the package.
All gifts for the winners are copyright - they were not created by professional designers and manufacturers of souvenirs, but ordinary grandmothers tied manually.
Each of them has its own technique and history - more about this can be found on the competition website.
The campaign is held jointly with the charity fund for helping older people "Old age in joy." You can also send greetings through a special form on the site.