"Cheburashkins Brothers" launched a new line of dairy products "Family Business"

The Cheburashkins Brothers agro-industrial holding produces premium dairy products exclusively from milk from its own farms. To expand the customer base and offer a quality product with a more affordable price to the mass buyer, the family farm launched a new line of dairy products.

We managed to reduce prices by 30% due to the narrow assortment, the already existing production and logistics system, but the main difference of the new brand is the use of milk from other family farms, which, however, will also be thoroughly tested in all laboratories of the plant . Milk will not be whole with a floating percentage of fat, as in the Cheburashkin Brothers, but normalized, 3.2%.

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